What It Is
Color Wow Raise The Root Thicken + Lift Spray for all-day root lift + volume that's never sticky or stiff.
Why It's Special
Delivers major root lift without feeling stiff or sticky
Contains proprietary elastomers that form a "spring" at the roots
Root lifter that can be used on wet or dry hair - non-yellowing
Never sticky or stiff for bouncy, natural styles
How To Use
Spray onto damp or dry hair, concentrating at the roots.
Style as desired.
Hit with blow-dryer heat for lasting results.