What It Is
This ultra-violet shampoo tones unwanted brassy hues, while resulting in 7x more repair, 55% less breakage, and stronger, healthier-looking hair.
Why It's Special
Wash your way to a brighter + healthier looking blonde! packed with bond cure technology, quinoa protein, plant butters, and ultraviolet pigments, this purple shampoo keeps your blonde lookin' cool and strong.